Become a Product Lawyer Who Can Actually Make Decisions

Coach Frankie helps lawyers build product counsel judgment through realistic scenarios, structured feedback, and guided practice.

Start Training Your Judgment

Make decisions under real product pressure and ambiguity

See where your judgment breaks and why

Build repeatable decision patterns, not theoretical knowledge

Why This Exists

Most Legal Training Fails
at the Exact Moment it Matters

Lawyers are taught to analyze issues.

Product teams need lawyers who can make decisions under uncertainty.

That gap is where mistakes happen.

Frankie helps close it.

Resources

01

Access Tools

Get up-to-date resources designed to help you become an exceptional product counsel. Stay informed with the latest tools and insights to drive innovation, ensure compliance, and deliver outstanding results for your business and customers.

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02

Connect

Network with peers and seasoned practitioners to build valuable connections and share insights. Engage with a community of professionals to exchange ideas, learn best practices, and enhance your expertise in product counseling.

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03

Learn

Master the Product Counsel Framework and its applications across various industries. Stay ahead of transformative technologies like GenAI with expert guidance and comprehensive learning resources, ensuring you remain at the forefront of innovation and legal expertise.

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How Frankie Works

Enter Real Scenarios

Step into realistic product situations with incomplete information, competing priorities, and business pressure.

Make Decisions

Choose how to respond, what to prioritize, who to involve, and how to communicate.

Get Structured Feedback

Frankie shows where your judgment was strong, where it broke down, and how to improve.

What you actually build

Decision-making under ambiguity

Tool selection and sequencing

Risk VS velocity tradeoffs

Communication that lands with product teams

Not issue spotting alone

Not passive content consumption

Not generic AI assistance

Not issue spotting alone

Not passive content consumption

Not generic AI assistance

Not issue spotting alone

Not passive content consumption

Not generic AI assistance

Not issue spotting alone

Not passive content consumption

Not generic AI assistance

Not issue spotting alone

Not passive content consumption

Not generic AI assistance

Frankie is designed to help lawyers think more clearly, decide more effectively, and operate with more consistency in modern product environments.

Why Choose Us

Expert Guidance

Benefit from insights and advice from leading and seasoned industry professionals.

Business and Innovation Focus

Drive success with a strong emphasis on business results and innovative solutions.

Transformative Tech Expertise

Stay informed on the latest advancements in AI and other transformative technologies.

Testimonials

Here’s what lawyers say after practicing with Frankie.

This changed how I make decisions in product meetings.
Kassi BurnsSenior Attorney,
King & Spalding
★★★★★
I realized I was using the wrong tools entirely.
Kevin KellerLegal,
Adept AI Labs, Inc.
★★★★★
This surfaces mistakes I didn’t know I was making.
Linsey KrolikAsst. Clinical Professor,
Santa Clara Law
★★★★★

Testimonials

Product Counsel: Advise, Innovate, and Inspire is an excellent resource.
Kassi BurnsSenior Attorney,
King & Spalding
★★★★★
The book is an exceptional legal partner for product development needs.
Kevin KellerLegal,
Adept AI Labs, Inc.
★★★★★
Product Counsel: Advise, Innovate, and Inspire is invaluable and inspiring.
Linsey KrolikAsst. Clinical Professor,
Santa Clara Law
★★★★★

Join Us in Innovating

Together, let’s create products that shape the future.

Join the Early Access

Start Training How You Think.
Not What You Know

Frankie helps lawyers build judgment for real product decisions.

Start Training Your Judgment

Get Early Access to Frankie

Join the waitlist for scenario-based product law training.

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